SOTE | Spirit of the Earth - Santa Fe, New Mexico

Kimberly C.

A beautiful collection of clothing , jewelry, scents , and a lovely space. I specifically went at the recommendation of a jewelry designer friend. It was a stunning, the most unpleasant retail interaction I have ever had. I don’t need shopkeepers to be my friends but I have been treated more appropriately by guys pumping my gas. It was a shame with so much talent and beauty, such ugliness changed the experience in one fell swoop.

Blake H.

Jamie is the kindest and extremely knowledgeable. Selection is well curated and ranges from classic and stable pieces to the far out statement garments. Girlfriend loved her shopping experience here.

Halley R. S.

Spirit of the Earth is such a treat to visit. The folks who work there are kind and knowledgeable and the clothes are impeccable. One of my favorite retail shops!

mark B.

I would like to say what a wonderful find ! Having owned fashion retail stores in Los Angeles and London I like to think I know a good store when I come across one and SOTE certainly fitted the bill. I was charmed by the quality and professionalism of their staff. Obviously a lot of thought had gone into their retail stock and it showed. Apparently, they've just moved to this new larger store due to the success of their previous location, and they've presented it beautifully. Their staff couldn't have been more helpful and informative. I'll definitely be back when I return to Santa Fe. Delighted with my purchases!

Diane A.

SOTE is my very favorite women's shop in Santa Fe. I'm a local and I always find something fabulous at SOTE. The pieces I've purchased here are workhorses in my closet. The owners have curated a creative collection of designer clothes that appeal to women with varied personal styles and budgets. The staff is so friendly and helpful and I never feel pressure to buy. Don't miss this shop if you are visiting Santa Fe.

Caitlin J.

SOTE is my favorite place in Santa Fe.

The clothes and jewelry are exquisite. Each object is chosen and arranged so thoughtfully.

Every single person who works here has gone out of their way to help me find the perfect piece of clothing. I always leave feeling special, and whenever I wear clothes from SOTE, I have no worries. Nothing from this store is ever out of place. It makes me feel more beautiful and confident. I shop here when I want something I will never give away.

SOTE is a magical place. Everyone is so gracious, and extremely kind and talented. Very grateful to have store like this in Santa Fe.

Alexandra M.

Best store (and one of the oldest) in Santa Fe. Everything is beautifully selected, Tony’s jewelry is unparalleled, the space is gorgeous. Amazing coffee table books, scents, and other gifts. This is the only clothing store I’d go to in Santa Fe and want my wedding ring to be designed by Tony.

S B.

I don't understand why everyone working here is so rude. The only welcoming person is Owen, and he can be crusty too. I stopped by to see the new location and was treated as a nuisance. I understand that upscale boutiques can be snooty - but this is Santa Fe not Rodeo Drive, ya'll need an attitude adjustment.
The two women working here with the ratty hair are just so snarky and dismissive, it's such a turn off. If you're going to be so rude could you at least brush your hair and look nice? Why would I want to drop money here when you treat me like garbage, and look like garbage?
I ended up going over to Folklore instead to buy some spring jewelry. The clothing lines they sell I can easily purchase online or from a personal shopper without being subjected to the judgement.
I own a business too, which is why I have money to drop, but I won't be spending it here!